Sony to Still Make a Loss on Every PS3 Slim Sold?

Posted on 25. Aug, 2009 by Freak_c in News

Sony has been making a loss on every PS3 made, now you would think that a new model a new look and even a new price would rectify that right? Apparently not, even Sony boss Kazuo Hiraihas come out saying that they will still be making a loss with the PS3 slim. This shows that they are making more money on the software sales, or are they making money from the other electronics from Sony. In an interview with The Times Online after being asked the question he said:

“If you’re just talking about the hardware alone, the quick answer is yes.” Hirai added: “That makes good headlines, but I don’t actually know that that’s the true nature of the business that we’re all in, whether it’s PlayStation, Xbox or the Wii. I think the better indicator is to look at the business as a whole platform, to ask: are you profitable in terms of the hardware, software and peripherals. And the answer to that question is yes on a gross profit level since the last fiscal year.”

“The most successful console is still the PS2 and it’s still going strong. I think that’s the console that really broke the barrier from videogames being just for videogamers into more of a mass market on a global basis,” he said. “Nintendo’s obviously done a great job in following that mass acceptance.”

Well I’m just happy that the company is still supporting the videogame industry and bring us excellent products and software. This year is going to be big! News Source.